Bajaj Auto launches Pulsar in Metallic Orange

Bajaj Auto Ltd. has added more zing to its Pulsar range of bikes with a flamboyant new color – Metallic Orange. The new color is exclusively available on the larger Pulsar 180, 220 and 220F variants. The new two tone orange charmer of the roads is bound to cast its spell on peppy and young Pulsar lovers. The new color bike comes on the back of great sales performance of Pulsar and is a Diwali gift to all Pulsar lovers. With a dominant 50% share of the sports motorcycle segment in Q2 2010-11, Pulsar has consistently outgrowing the segment thus making it the largest brand by far. Pulsar domestic volumes in Q2 2010-11 are at 67,468, up 56% over the same period last year. This growth is impressive considering the sports segment has grown only 32% and the total industry has grown by 21% in the same period.