Reliance Communications launches mobile radio service

Anil Ambani group company, Reliance Communications on 21 June launched mobile radio service on its phones.

The service would be available to both post-paid and pre-paid subscribers of Reliance Mobile, Reliance Hello and post-paid Reliance landline subscribers, a company release said here.

All Reliance mobile customers, regardless of the type of mobile phone, can now avail mobile radio service across the country.Customers can access the service by dialling 51234777.

The service would be available in eight Indian languages including Tamil, Gujarati, Kannada, Hindi and Malayalam, amongst others.

Commenting on the launch, company’s President, Applications, Solutions and Content Group, Mahesh Prasad said: “with launch of the mobile radio service, the fundamental barrier between a mobile and a radio has been bridged. Effectively, every phone becomes an ‘FM-like’ radio phone for those who have missed out on buying and FM-enabled phone.”

Prasad further said the company would soon provide access to regional content similar to various radio stations that were popular across the country.

Reliance Mobile Radio has a daily schedule of categories such as devotional and latest hits. Customers subscribing to this service will have the option of accessing complete songs of one’s choice and will also have the flexibility of skip or replay.

Customers have the option to subscribe to Mobile radio at Rs30 per month and then listen to radio at Re1 per minute by dialling 51234777 or listen to mobile radio at Rs3 per minute (without subscription) by dialling 51234778.